Should You Have a Corporate Blog?
October 9, 2009 · Posted in Building A Blog · Comment
By building a blog, you are giving your corporation a voice to express opinions and thoughts related to your branding. Without a blog, you would have to do this on a website, which would not be as effective.
Blogs are personable, need to be updated more often, and convey any kind of image you are looking for. By blogging you are giving a voice and personality to your business, which will build you credibility and make consumers like you, increase loyalty and build brand awareness. Also by building a blog you can create a link back to your website and get more traffic to your products. By having a blog you can announce new products, include testimonials, review products, announce contests, have an ezine, and so much more.
Before you build a blog you should plan what you want your blog to say, and what the brand is that you are trying to convey with your customers. Remember to keep it consistent to what your company image is. So keep in mind who your target audience is and what they are interested in reading about.
Make sure you do your market research, look at similar corporate blogs to see what works and what doesn’t. A great way to get material for your blog posts, is from other blogs. (How do you think I got this post idea?)
Define key people who are responsible for updating and maintaining the blog. It is important to keep the image and personality consistent. If one day you are friendly and the next day you are cold, and impersonable, you will confuse your readers and you might lose them. Keep a few people, and verse them on how you want the tone and image of the blog to be. If you want it to be light and breezy, keep it that way.
If you want it to be more real and with hard facts, don’t suddenly be flaky. Your readers loyalty depends on getting what they need out of your blog. Make sure your blog is updated as least once a week. Unlike a website, a blog needs to be updated regularly for people to enjoy. Look at other corporate blogs to see how often they update.
Make it a goal to write two posts, minimum per week. Make sure your posts are solid and informative, but also reflect your brand image. Remember to proof your work, as this is represents your company. Also, keep the comments open so that readers can comment on your posts. I think feedback is important and can help you immensely.
What might not seem obvious to you, could be obvious to one of your readers. Comments is a great way to engage the reader and make them feel like their opinions and views are valued.
Either way I think a blog is a great way to go, it can help drive traffic to your site, convey a personal side to the corporation, and keep everyone in the now. There are many free software and programs for you to try a blog out if you are unsure. Myself I like blogger.
Either way, good luck.
Tressa
If your somebody who wants to promote a product or just express your ideas online. Seo blogging software may be for you. Seo blogging software makes starting blogs and promoting them easier.
But before you think about using some special blogging software you first need to get a blog if you don’t already have one. I believe that the best blogging software on the internet is Wordpress but some people like to use Google Blogger because they believe it’s better for search engine optimization purposes because it’s owned by Google. But Wordpress works just as well if not better, even though it’s not owned by Google. Wordpress also offers a lot of features and is easy to install on a website if you have one.
Owning a blog in this day-and-age is so important, almost every major company has one, some of them even set up separate departments inside of there companies to create blogs and advertise. Some companies even choose to hire outside contractors to create and maintain blogs for them. So the power of blogging can’t be overlooked. If you want to build a presence online you need to have a website or a blog.
A lot of people choose to start blogs over websites because there easy to set up and there free, all you have to do is sign up for one and start blogging. The problem that most people have after they start a blog is figuring out how it works and getting traffic to it. This is where Seo blogging software comes in. Blogging software takes some of the work out of building your blog and makes sure that you only have to focus on writing blog post. So if your thinking about starting a blog you might want to look into getting some software to help you out.
To learn how to maximize your search engine optimization and get more traffic to your blog visit – http://www.seegarsproducts.com/bloggingonsteroids
http://www.google.com
Are you interested in learning how to blog for money? If you would like to build a blog for money, one of the first things you will want to do is increase your blog’s ranking in the search engines. One of the most effective ways of doing this is to build back links.
What is a back link? A back link is just a link that is incoming from someone else’s site to your site. The more back links you have, the more traffic you will get to your blog, and this is what gets you a better SEO or higher search engine ranking.
Here are 5 easy and simple ways to get back links to your blog.
1. Write articles and submit them to articles directories (like this one). Remember to include a link to your blog in the your author resource area. There are many article directories you can submit to, just don’t use the same article content in all of them. Change your title and your content up a bit.
2. Go to Squidoo and create a lens. Remember to include links back to your blog. Squidoo lens is one of Google’s favorite sites, which means greater visibility for your blog.
3. Post to forums and focus groups that focus on your blog’s niche (example: if your blog is about bike riding, research "bike riding forums" on Google or Bing). Be sure and include your blog link in your signature line.
4. Visit other people’s blogs in your niche and leave comments (example: if your blog is about cake decorating, research "cake decorating blogs"). Just be sure to actually read what the author of the blog had to say in the post you are reading and respond back with a sincere comment and your link. You will more than likely find some really good information and get a visit back from other readers.
5. Write on Hub pages and leave a link back to your blog.
There is a lot you can do to build a better blog for money. Learning to get back links should be at the top of the list and there are many things you can do to get back links. However these top 5 ways will get you started and if you implement them on a regular basis, they will help you rank higher in the search engine. This will result in more traffic, but more importantly, it will be traffic that is targeted to those who are most interested in the content of your blog. And this targeted traffic will increase your chances of success on your path to blogging for money!
Want to learn more about how to blog for money? Go to: how-to-blog-for-money-now
http://www.google.com
How to Build your Blog Traffic
September 22, 2009 · Posted in Building A Blog · Comment
How to build your blog traffic
1.Web submit
Let’s SE know your blog.That’s like you open the new shop and invite them to know your new blog.I alway do this first when I have a new site or blog.
http://freewebsubmission.com
http://www.addme.com
http://www.google.com/addurl
http://blogsearch.google.com/ping
2.Blog ping
let’s them know your blog is update.
http://pingoat.com
http://pingomatic.com
http://pinger.blogflux.com
3.Google sitemap
My post about Google sitemap for blogger here
4.webboard signature
That’s another my favour.I got a lot of traffic from.
5.youtube signature
6.email signature
everytime you sent email add your name and blog url in your letter.
7.comment signature
go read blog and leave your comment.
8.Community signature
Hi5 Myspace friendster orkut ning
9. technorati blog seach engine technorati claim that they have 55 milion blog
http://technorati.com/account/blogs/blogclaim.html
get a code for your blog
http://technorati.com/ping
10. social bookmark digg del.icio.us
let’s visitor help to promote our blog
http://del.icio.us/popular/
To get the Social bookmark buttonhttp://www.addthis.com/web-button-select.html
11.SEO
12.link exchange
http://www.seochat.com/seo-tools/site-link-analyzer/
13.Web Directory
Dmoz dmoz.org there have a lot of web directory even blog directory try some this method.
14.blog carnival & blogexplosion
When you visit other people blog you’ll got the credit.Then use these credit for your traffic.
15.buy text link
pay method if you have a budget for.Anyway try 100$ text link ad (Aff link)
16. Adword
17.My Yahoo
submitt your blog to my yahoo!!
18.My bloglog
http://www.mybloglog.com/
19.Rss & Email subscription
Rss & Email subscribe you change your traffic into regular reader.
20.Submit article
I think this very good effective traffic builing method.Write a article to submit.
21.Freebie strategies
Give people free Ebook free wallpaper free blogger template.Joe vitale say “he got a lot of traffic that because of he got so much to give away”
When it comes to blog marketing, the old saying, “Build it and they will come” isn’t exactly relevant. Sure, starting and writing a simple blog will probably attract a handful of visitors every now and then, but what about bloggers that really want to step it up and make their blogs completely rock? It all starts by building a rock solid base.
Write Good Blog Posts
First things first, mastering blog marketing means writing good quality blog posts. After all, it does little good to promote a bad product. Writing quality posts does take time, plenty of research, good planning, and a commitment to providing value to the readers, but the payoff potential in the end is fantastic. Focus on quality and many other aspects of blog marketing will happen automatically.
Work The Niche Network
Network, network, network! One of the most simple and natural methods of blog marketing is making friends with fellow bloggers. And making friends is easy for bloggers. The best thing about the blogosphere is that those that would normally view themselves as arch-rival competitors find they have something in common and something worth sharing. Marketing blogs by working together to better serve the readers of a niche is a great thing. Go ahead… get blogrolled!
Support The Community
Popular blogs generally have very loyal visitor communities based around the posts and their commentary. Savvy blog marketers learn how to encourage comments on their own blog posts and also how to leave valuable, traffic building comments on other blogs. The key to blog marketing through comments is to only say something if it’s insightful, positive, and completely relevant. Low quality commenting that’s just intended to lure traffic is almost always seen as spammy behavior and will only hurt an overall blog marketing strategy.
Don’t Overlook The Obvious
Taking a multi-faceted blog marketing approach is the best way to score the best returns on the effort put forth. A large portion of any blog’s new traffic will come from various online sources. Because of this fact, many bloggers simply choose dismiss the notion of promoting their blogs offline through word of mouth. Give organic offline blog promotion a chance. Getting the word out is all part of building a blog’s solid foundation.
Spending some serious time and effort blog marketing is absolutely worth the effort. Thanks to the very nature of the blogosphere, once visitors begin to catch on to a blog, the traffic and subscribers really start to snowball rapidly from there. So for every potential visitor reached by a blog marketing campaign, five more might be waiting to make the discovery.
http://www.google.com
When blog was first introduced, no one knows that you can make money with it. Now, more and more bloggers are achieving their financial freedom with blog. But, seriously, what do you need to build a successful blog? If you want to blog for profit, surely you will need product or traffic. And before that, you must make something clear.
Building a successful blog is like building a successful business. You need the right attitude to do it. Let’s say you are suppose to clock into your office at 9am but you reach the office whenever time you like and sometime you don’t even show up in the office. Do you think your boss will still employ you?
Of course not. You simply lack the consistency to your job. Same goes to the blogging business. When you want to make money with blog, the first thing you need is to consistently post on your blog. Your visitors like fresh information. They don’t want to click in to see a 2 years ago blog.
And to help you post consistently, you should set a specific goal to build a successful blog. Let me ask you this, what do you want from your blog?
Novice bloggers will answer money. But wise bloggers will answer $3000 by end of this month. You need to set your goal as specific as possible. It is then you will know what you need to have in your blog to achieve your goal.
Once you have your goal written down, you need to concentrate and focus your energy to achieve it. It was told that one of the best ways to do that is to write up a plan. Note down how often you are going to post in your blog. What are you going to do to get more traffic to your blog; how are you going to evaluate your blog post and etc. It is alright that you don’t have much idea to put in your plan. Just remember to add more ideas as you are building your blog.
Just like any other business, you will face a lot of challenges when you are trying to make money with blog. Now, that is the time your determination will be challenged. A lot of bloggers gave up their blogging business because they fail to see a growth of income despite their hardwork to build a successful blog.
As a successful blogger, you should take this time to see what else you can do to bring more business to your blog.
http://www.google.com
Sometimes as bloggers, we overlook some of the most basic tools of the online community. Our commenting behavior can actually make a large impact on our reputation, our traffic, and our audience building.
Make the Most of the Comments You Make
One of the best ways to get others to find your blog is by visiting theirs and leaving comments about their posts and observations. Blogs, especially the popular ones, often form small online communities and fan bases and comments play a huge role in the communicative function of blogs. People will read a comment made by Bill on Bob’s blog, and in turn, start reading Bill’s blog as well. Bloggers tend to check the blogs of those who have visited their favorite blogs and you can develop some regular readers simply by making comments on other blogs.
In many cases, you can leave the URL of your blog in the comments, making it easy for all of that blog’s readers to find you, too. Be careful to remember how your blog comments may affect others, though – when you offer criticism to a blogger, think about how that comment will be received. Are you building a relationship or burning a bridge? Unless you are being anonymous (which is never really recommended), every time you comment, you associate your name and reputation with the comment. Are you willing to stand by that comment and have it represent you in the blogosphere for an indefinite amount of time? Even if you consider the blogger you’re commenting on to be a “competitor” – it’s best not to create controversy in such a way that you could tarnish your reputation. Remember that website content lasts a long, long time.
When leaving a comment on a blog, there are two things you should consider in terms of attracting traffic:
1. Length of the comment: Make sure your comment is at least two to three lines – up to a paragraph if your post is on a topic relevant to your area of expertise.
2. Quality: Make sure your comment is something like a mini-article – it must be informative, unique, and offer a perspective or insight into the topic that the blog post did not provide.
Making the Most of Comments on Your Own Blog
In most cases, as a blogger, it is important to allow comments from your readers, especially other bloggers. This inspires the sense of interactivity and community that makes blogging so attractive to the Web 2.0 world.
You may have to deal with blog comment spam as a result of your willingness to accept comments unless you configure your blog host to help you out – make sure you use the tools they offer to help you combat it. If you can do a word or code verification, it will filter out most. You can also choose to moderate your comments. This can become a time-consuming process down the line if your blog becomes super-popular down the line – it can also slow down the commenting conversation.
Try to allow as much interaction as possible on your blog – it keeps things interesting and interactive. As soon as you start getting comments, respond to them. Keep the dialog going.
Blogs are loved by many because of their interactive nature, so the more lively and interesting the comment section, the better the blog. This, of course, in turn, creates more traffic. If you don’t respond to comments, you cut the the debate short, signaling that it was never a very important feature of the blog anyway. That doesn’t mean that a blogger should necessarily respond to every single comment, but you should always be visible in your own blogging community.
When a person posts a comment on a blog for the first time, surprise them by acknowledging their presence with a simple “Hello”. (Or, if you own a larger blog, and have noticed an influx of new traffic, greet ALL the new readers.) Let them know that they’re welcome. Blog communities (and traffic) are built, after all, one person at a time. Never forget where that community was built from.
http://www.google.com
Whether you have your own business, your own product, or you’re an affiliate marketer… absolutely everyone should have a blog. A blog is a great tool for getting traffic to your website, gaining credibility with your visitors, building a list of subscribers, building your name and brand, and more.
Another reason you should have a blog is because the search engines love them because they are full of fresh content. Also, a blog is much more susceptible of getting good rankings in the search engines than a website is and even showing up on the front page in many cases. That’s all the more reason why you should continuously add posts to your blog. When you do so, the search engines like Google, Yahoo and MSN take notice and check it out therefore increasing your chances of moving higher in the natural (free) rankings.
It is a known fact that some of the highest paid affiliates make their money by using blogs. Websites like Wordpress, Joomla and Blogger are all places where you can go to build a free blog. And they all make it pretty much as easy as point and click. Truthfully, anyone can build a blog with these easy to use programs.
Once you get your blog up and running, which can literally be in minutes… you will naturally want to get traffic coming to it. And one easy way to do that is by writing articles and posting them to your blog.
Once you have posted your article you will want to write a short email to your list of subscribers telling them about your article. Be sure to include a link to the article at your website and encourage them to visit your blog to read and comment on your post.
NOTE: If you don’t have a list yet then you will definitely want to be working on that.
The reason?
I’ll answer that with a fact… the highest paid internet marketers is that they ALL believe that EVERYONE should have a list. As a matter of fact, you should be building your list with everyone that visits your site.
Anyway, you can learn how to get started building your list immediately through the tutorials and videos at myonlinesuccess.com.
So let’s get back to where we left off:
You can also submit your articles to article directories to build inbound links and credibility. This can also help to drive more traffic to your blog as well. I would suggest that you post fresh content to your blog at least a couple or more times a week. It you are thinking that this sounds like a lot of work, then remember, your posts don’t have to be long.
Tell me this… how many sales do you think you could make if you could show up on the first page of Google for the products that you promoted? I can surely say that would be very powerful.
Another great things about blogs is that it allows people to interact which is part of the new wave of the internet. People can visit your blog, read your articles or product reviews and comment on them as well.
The good thing about this is that it allows you to see what your visitors are thinking and wanting. And by you knowing this, you can give it to them as well. Also, if you are good about continually adding fresh content to your blog, then you will build a following of people that keep coming back over and over and over again… which in turn also increases your chances of selling to them over and over and over.
As you continually add to your blog and provide good and informative content, you will establish yourself as an authority in your field. People will then also be more likely to keep returning to your blog to see what products you have recommended in the past as well as those that you recommend now.
And keep in mind… the more traffic you get to your blog and the more links pointed to your blog, the better rankings you are rewarded with in the search engines. Even if you have a website, it is absolutely necessary that you have a blog.
As I stated before… everyone should have a blog!!! EVERYONE!
http://www.google.com
By building a blog, you are giving your corporation a voice to express opinions and thoughts related to your branding. Without a blog, you would have to do this on a website, which would not be as effective.
Blogs are personable, need to be updated more often, and convey any kind of image you are looking for. By blogging you are giving a voice and personality to your business, which will build you credibility and make consumers like you, increase loyalty and build brand awareness. Also by building a blog you can create a link back to your website and get more traffic to your products. By having a blog you can announce new products, include testimonials, review products, announce contests, have an ezine, and so much more.
Before you build a blog you should plan what you want your blog to say, and what the brand is that you are trying to convey with your customers. Remember to keep it consistent to what your company image is. So keep in mind who your target audience is and what they are interested in reading about.
Make sure you do your market research, look at similar corporate blogs to see what works and what doesn’t. A great way to get material for your blog posts, is from other blogs. (How do you think I got this post idea?)
Define key people who are responsible for updating and maintaining the blog. It is important to keep the image and personality consistent. If one day you are friendly and the next day you are cold, and impersonable, you will confuse your readers and you might lose them. Keep a few people, and verse them on how you want the tone and image of the blog to be. If you want it to be light and breezy, keep it that way.
If you want it to be more real and with hard facts, don’t suddenly be flaky. Your readers loyalty depends on getting what they need out of your blog. Make sure your blog is updated as least once a week. Unlike a website, a blog needs to be updated regularly for people to enjoy. Look at other corporate blogs to see how often they update.
Make it a goal to write two posts, minimum per week. Make sure your posts are solid and informative, but also reflect your brand image. Remember to proof your work, as this is represents your company. Also, keep the comments open so that readers can comment on your posts. I think feedback is important and can help you immensely.
What might not seem obvious to you, could be obvious to one of your readers. Comments is a great way to engage the reader and make them feel like their opinions and views are valued.
Either way I think a blog is a great way to go, it can help drive traffic to your site, convey a personal side to the corporation, and keep everyone in the now. There are many free software and programs for you to try a blog out if you are unsure. Myself I like blogger.
Either way, good luck.
Tressa
http://www.google.com
